SHELLY LITTMAN
Digital Marketing Specialist and Content Creator
"Combining strategy, trends and creativity to create measurable success."
ALL THINGS SHELLY
Rachelle (Shelly) Littman is a strategic thinker with a passion for media, storytelling, and communication.
She holds a MS in Marketing Intelligence graduate from the USFCA, with over 5 years of developing and executing social media strategies and brand awareness. Experience working in media and entertainment (KUSF & NPR), large complex companies (AECOM & EA Sports), fast-paced startups (Enact Systems) and academic environments (West Los Angeles College & University of San Francisco). Proficient in social media campaigns, qualitative and quantitative research, consumer insights and analytics, website writing, strategic communications, audio and video production.
In addition to digital communications, Shelly has a multifaceted background in content creation and production. She has worked professionally for 6 years as an audio engineer for post-production, music composition, on-air broadcasting, and as a Foley artist in Los Angeles, CA. Utilizing these skills, Rachelle continues to create content for digital marketing purposes such as original podcasts, photos and videos. Some of her most recent projects have been with high-level broadcast affiliates such as NPR, KUSF, and the iconic Sound City Studios.
Core competencies: Salesforce, Zoho, Meltwater, SemRush, Hootsuite, Adobe Suite, Wordpress, Statista, Final Cut, and Pro Tools
RECOMMENDATIONS
“She is young but has a grounded and savvy sense of the business. She has experienced the highs and lows of the entertainment business already at 20 years old. She has a realistic and pragmatic head on her shoulders and a great energy.”
- Kim Roth, Executive Producer, Imagine Entertainment
"Shelly is a pleasure to work with; she is always eager to take on projects, does a great job of following up, and delivers on her responsibilities. She is easy to work with and always takes feedback productively. She manages her tasks and assists many others in the office with projects and special events, podcasts, etc. I've sincerely enjoyed working with Rachelle over the last couple of years and would recommend her highly as a great partner."
-Svetlana Cherches, Associate Director of Administration, USF Vice President's Office
"Rachelle (Shelly) is a very talented and capable producer and audio engineer that shows fantastic drive and creativity. She came to the USF Athletics department with the idea of putting together a podcast and has brought it to life. She's composed music and sound effects to enhance the program while dealing with a variety of guests that have a wide range of comfort levels in an interview setting. In every case the recording has come out with a professional sound.
She has gone above and beyond, at times re-working her schedule, to make sure that our podcast made the airwaves. I fully give her my recommendation for your next project."
-Vinny Longo, Director of Marketing, USF Athletics
